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BARE

 

Reinvigorating a unique watersports brand with a rich-tradition in aquatics-based exploration, innovation, and adventure lifestyle to inspire the next generation of explorers and trailblazers to go seek beyond the surface.


 
 
 

exploration
to elevate

 

key art & visuals

 

If it's both terrifying and amazing, then you should definitely pursue it.

 
 

A
fire
for
water.

 
 

storytelling

Exploratory treatments for linear and non-linear storytelling of Bare adventurers, athletes, and sportsmen across multiple water sports arenas.

 
 
bare_storyboards_hero01.jpg
 

Under
the
surface.

 

PROCESS & DEVELOPMENT

Conceptual research, strategy, and brand cultivation.

 
 

Credits

Agency: SuperTopSecret / STS
Creative Direction & Design: Dan Dejos
Lead Writer: Ty Hayward
Photography: Morgan Maassen, Chris Burkhard, Brian Bielmann, Wayne Levin
 
BARE_dd_D01_key_01j_2_web.jpg